• A$200

• 47 designs

• 5 designers

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Packaging Design Brief

This project is to re-design our current organic baby skin care range labels. See here:

http://www.absolutelygorgeous.com.au/Baby-Care

The common complaint is that the pink is too girly for boys. For this reason I am not sure if I should keep the "Absolutely Gorgeous Baby" Logo as it is a bit girly looking as well. So open to your ideas.

The size of the label will be approx 90 w x 70 h mm


Here is one range I like that is already similar to what I am already doing with the polka dots but in different pastels: http://www.boobooshop.com/baby-skincare.html

Also another idea for a concept here with a beige/vintage look background: http://www.cowshedonline.com/baby_cow_organics/baby_cow_organics_milky_body_lotion-c179320p164932.html

Lastly, I also like these fun colourful, child like graphics of this range:

http://www.littlemeorganics.co.uk/brands/shhh-sleepy-head/

The range consists of:

Healing Baby Balm in a white tube
Squeaky Clean Baby Wash in a white 250ml bottle
Mama and Buba Massage Oil in a white 100ml bottle
Sweet Dreams Calming Mist in a white 100ml bottle
Goat's Milk Soap in a cardboard box

See packaging attached.

I will be presenting all the designs to a group of mother's for market research so they will be making the final decision - seeing they are the ones who will ultimately buy the product.

That is why I am open to a wide range of styles for this project.

Looking forward to seeing your work!

Any questions, let me know!

Target Market(s)

Mothers 25 - 40

Industry/Entity Type

Market Research

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Organic/Natural feel, Stylish, Elegant, Gender Neutral to suit both sexes

Nice to have

• Vintage feel

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Files

Download all files - 0.8 MB