Roobi
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This customer received 37 logo designs from 19 designers. They chose this logo design from YBO as the winning design.
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Logo Design Brief
We need a log designed for a new drink we are planning to make. The drink is a non carbonated fruit drink. It will be produced completely carbon neutral. The drink has no preservatives no additives and an extraordinary high level of antioxidants It has no caffeine, and its has extremely low tannin levels. The name of the drink is called Roobi. The product will be marketed primarily to children, pregnant mothers and the health food market due to its many health benefits. We would like to see a logo that reflects its health benefits whilst also appealing to mothers and health conscious adults. Avoid rich reds and bold blue colours. The final logo should communicate health , vibrancy, safety and fun natural fruity flavours
Updates
Project Deadline Extended
Added Thursday, April 25, 2013
Target Market(s)
Children, Mothers Health conscious adults.
Industry/Entity Type
Health
Logo Text
Roobi
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must reflect the natural health aspect of the concept
Nice to have
- simplistic and something that will appeal to adults and children
Should not have
- Dark alarmist colours