• A$200

• 68 designs

• 27 designers

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Logo Design Brief

I need a logo. Duh.
I have started a company which offers pet funerals for owners. The funeral can be as simple as a short service at the grave of a newly buried pet, or as in-depth as transport of the body, scattering of ashes etc. I am a vet tech, so I work closely with animals every day, including deceased animals, so I no funeral concept will be 'too much' for me me!
The majority of pets are dogs, followed by horses, then a very small percentage is cats/exotics/chickens etc.
Unlike human funeral homes, we can be a bit more cheeky or happy compared with all sombre and sadness, whilst remaining respectful.
I don't like: halos or trying to fit heaps of animals in the one logo
I do like: clouds, subtle rainbows (in reference to 'the Rainbow Bridge'), silhouettes, simple/tidy designs with only one or two animals depicted, clean lines, mix of fonts & stacked logos.

Target Market(s)

Families, pet owners, grieving owners, young children in families,
As well as vet surgeries to recommend my services

Industry/Entity Type

Pet

Logo Text

Four-Legged Farewells

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• If an animal is depicted, I would like it to not 'look' at the viewer, ie it could have its eyes closed, could be a view from the back or could be a silhouette.

Nice to have

• I like the colours teal & brown, as the brown links in with an existing business from the pet industry.
  If including an animal, I would prioritise dogs then horses (or both)

Should not have

• Halos
  Lots of animals crammed in