Brochure design

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This customer received 25 graphic designs from 6 designers. They chose this graphic design from lookedaeng as the winning design.
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Graphic Design Brief
I have attached our current prospectus which has been created by ourselves, we are looking for this now to be professionally designed. We are happy to use the content but also for this to be amended to co-incide with the message on our website www.babblebrooke.co.uk and for it to be condensed into a more reader friendly format. Whilst we are happy with this website, again it was created by ourselves and we are not necessarily following the same design features but the colour scheme should be similar to the website. The prospectus will be printed on 2 x A4 sheets folded to make an 8 page A5 booklet with page 1 being a front cover and page 8 being back cover with contact information. The business is a childrens day nursery so the prospectus should be bright, fun, to the point and informative. I am happy to provide any further information to designers who may be looking at this by emailing me chris@babblebrooke.co.uk . The completed product should allow us to edit the text for example to communicate price changes.
Further information:
Babblebrooke Nursery is very unique compared with other Nurseries. Most nurseries segregate age groups into different rooms whereas at Babblebrooke aged groups mix together to create a homely environment and also children are not moving through different rooms every year. Could we therefore get a message through the prospectus which reflects this, we currently use a strapline "A unique home from home childcare experience" but we are looking to change this and will be grateful for ideas.
We have no preference whether stock images are used or our own, However, stock images and ours should not be included on the same page.
From the designs received we do like stock images for the front and back cover but these must be relevant, ie showing children aged 3 months old to 5 years old.
Target Market(s)
Mum's mainly but Dad's also of children aged 0 to 5 years old. Age range of parents between 22 and 45.
Industry/Entity Type
Environment
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Fun, Colorfull, Bright, Concise, Informative.
Should not have
- Stock images and supplied images on the same pages