ACSP Logo Modernisation Project

Want to win a job like this?
This customer received 54 logo designs from 8 designers. They chose this logo design from damakyjr as the winning design.
Join for free Find Design Jobs- Guaranteed
Logo Design Brief
We are a medical training college and the professional organisation that trains and accredits specialist physicians in the discipline of Sport and Exercise Medicine in Australia and New Zealand. The College was founded in 1984 and the logo has not been updated since. A complete change of logo would probably be unacceptable to the membership but it does now need to be modernised. That's one of the tasks.
The other is that our specialist group is asking for some sort of image that they can use on their letterheads, practices, business cards etc that denotes their affiliation with the College. The College's council is anxious that any such image must not take the form of an endorsement which would be inappropriate in a medical environment where the practitioners work in independent privately owned practices, rather than in hospitals. That's the second task.
Target Market(s)
medical specialists and their patients
Industry/Entity Type
Medical
Logo Text
Australasian College of Sports Physicians; Sport and Exercise Medicine, Sport and Exercise Physician
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.