• A$110

• 4 days left

• 37 designs

• 10 designers

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Merchandize Design Brief

Yurrah Pty Ltd is a 100 percent Aboriginal owned civil infrastructure company based in Geelong, Victoria. Yurrah supplies quarry materials, tipper cartage, plant hire and spoil disposal to major road, rail and energy projects.

Yurrah needs 3 stubby holder designs to give to clients, subcontractors and truck drivers. They should look tough and at home on a work site, not corporate.

PRINT SIZE
- Flat artwork 210mm wide x 110mm high
- The four circle panel on the right of the reference samples is the base area. Keep the same layout
- CMYK, 3mm bleed, fonts outlined
- Supply print-ready AI or PDF files plus a PNG mockup of each

THE 3 VARIATIONS
1. Yurrah logo. The attached Yurrah logo as the hero, used exactly as supplied. Clean and bold, Yurrah blue #2C5B7D with black or white
2. Digger loading a tipper. An illustrated excavator loading a bonneted tipper truck on site, in a similar illustration style to the attached NXT Quarry stubby samples. Yurrah logo on the tipper body
3. Yurrah in sticker lettering. The word YURRAH in the same rough, hand-painted, jagged lettering style as the attached "Fake News" sticker, including the bright gradient colour treatment, on a dark background. Small Yurrah logo somewhere on the design

REFERENCE IMAGES
- NXT Quarry samples: illustration style and layout only. Do NOT use the NXT name, logo or colours
- Truck and excavator photos: the type of gear to draw. Remove all company names, signwriting, phone numbers and number plates
- "Fake News" sticker: lettering style for variation 3 only. Do not use the words "Fake News"

Target Market(s)

Civil construction clients, subcontractors and tipper truck drivers in Victoria

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Attached Yurrah logo used unchanged (PDF and PNG). Main colour Yurrah blue #2C5B7D, supported by black, white and earthy tones. 210 x 110mm flat print layout. No other company names, logos or number plates. No Aboriginal dot art or cultural artwork.

Nice to have

• yurrah.com.au is optional. No slogans unless shown as an extra option.

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Files

Download all files - 3.1 MB