• US$100

• 95 designs

• 12 designers

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Graphic Design Brief

I'm launching a premium automotive cleaning and detailing product brand called VŌSKI Auto Care. I'm looking for a talented designer to create a sophisticated, modern, and memorable brand identity, including a professional logo and premium product packaging/label designs.

ABOUT THE BRAND

The name VŌSKI is inspired by the Armenian word for "gold." I want the brand to embody luxury, elegance, quality, and precision while maintaining a modern automotive aesthetic.

My goal is to create a recognizable, premium car care brand that stands out in the automotive detailing industry. The branding should feel established, sophisticated, and high-end rather than generic or overly flashy.

DESIGN STYLE & DIRECTION

I'm looking for a design that is:

Minimalist, sleek, modern, and luxurious.
Clean, sophisticated, and visually striking.
Premium and masculine without appearing aggressive or overly complicated.
Timeless rather than trendy.
Distinctive and recognizable across different products.

COLOR PALETTE

The primary colors should be black and metallic gold, representing sophistication, luxury, and the meaning behind the brand name.

White, charcoal gray, or silver accents may be incorporated if they enhance the overall appearance.

I prefer a predominantly black background with refined gold detailing. The gold should feel elegant and premium rather than overly bright or yellow.

LOGO DESIGN

The primary logo should feature:

VŌSKI
AUTO CARE

The word VŌSKI should be the focal point, with AUTO CARE displayed underneath in smaller, clean typography.

Please pay special attention to the Ō, which has a horizontal line above the letter O. This is an intentional part of the brand identity.

I envision refined, custom typography with balanced spacing and a luxurious appearance.

I'm open to incorporating a subtle automotive element, such as an elegant vehicle silhouette, flowing body lines, or a design inspired by the contours of a luxury sports car.

However, I do not want a generic car logo. Any automotive element should be subtle, original, and seamlessly integrated into the overall design.

The logo should also be strong enough to stand alone without an illustration.

PRODUCT LABEL DESIGN

I already have the car cleaning products and bottles. I need professionally designed labels that create a cohesive, premium product collection.

The labels should feature:

A consistent black-and-gold design.
Clear and elegant typography.
The VŌSKI Auto Care logo.
A prominent individual product name.
Clean, organized product descriptions.
Subtle automotive-inspired graphics or design elements.
A premium appearance with thoughtful use of negative space.

I want the bottles to look luxurious when displayed individually and even more impressive when displayed together as a collection.

The design should be practical for printing and adaptable to different bottle sizes and product types.

BRAND INSPIRATION

I admire the minimalist, premium presentation of established automotive detailing brands such as Blackline Car Care.

However, I am not looking to copy their logo, packaging, typography, or designs.

I want VŌSKI Auto Care to have its own distinctive visual identity that feels equally professional and premium.

CREATIVE FREEDOM

I've attached an AI-generated branding concept that illustrates the general aesthetic I'm envisioning.

Please use it only as a visual reference for the color palette, luxury positioning, and overall direction.

I welcome fresh ideas, creative interpretations, and original design concepts. I am not expecting an exact recreation of the reference image.

REQUESTED DELIVERABLES

Ideally, I would like:

A custom primary VŌSKI Auto Care logo.
Alternative logo variations suitable for different applications.
A professional product label design system.
Realistic product bottle mockups.
A consistent brand color palette and typography selection.
High-resolution, print-ready files.
Editable vector source files (AI, EPS, SVG, PDF).

My goal is to establish VŌSKI Auto Care as a recognizable luxury automotive care brand with a sophisticated visual identity that can grow alongside the business.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Files