• US$220

• 24 designs

• 9 designers

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PowerPoint Design Brief

Design a cohesive, emotionally resonant PowerPoint template that reflects the heart of Charlotte’s Web Pregnancy & Family Support. This template will be used across fundraising, partnership, and storytelling presentations, and must balance professionalism with warmth, compassion, and human connection.

Background
Charlotte’s Web Pregnancy & Family Support exists to support families navigating complicated pregnancies, prolonged hospital stays, and loss. The brand is rooted in empathy, quiet strength, and the concept of a “web” of care—an interconnected support system that surrounds families during difficult moments.

The template should feel deeply personal and mission-driven, not corporate.

Design Goals
Create a visually cohesive slide system that can be reused across multiple presentation types

Capture the emotional tone of the organization:
-Warm
-Gentle
-Hopeful
-Supportive
Ensure the design is clean, minimal, and easy to use for non-designers
Maintain a balance between storytelling and credibility

Key Design Requirements
-Brand Integration: Incorporate the Charlotte’s Web logo (provided)
Align with soft, neutral color palette (e.g., cream, sage, blush, light sky tones)
-Use elegant, readable typography

Slide Templates to Include
-Cover Slide (emotion-forward, minimal text)
-Mission / Story Slide
-Program Overview Slide
-Impact / Metrics Slide
-Partnership / Sponsor Slide
-“Web of Support” Concept Slide (visual representation of interconnected care)
-Call to Action Slide
-Optional: Quote/Testimonial Slide

Visual Style
-Soft, calming, and approachable aesthetic
-Use of whitespace to avoid clutter
-Light use of icons or illustrations (if applicable)
-Avoid overly corporate or overly busy design elements

Usability
-Fully editable in PowerPoint
-Clear text hierarchy and placeholders
-Easy for internal team to update content without design support
-Tone & Emotional Direction

This is not a clinical or corporate presentation—it should feel human, heartfelt, and intentional.

website: https://www.charlotteswebsupport.org

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Files

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