• €110

• 301 designs

• 125 designers

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Logo Design Brief

Company Name

Cafeoni

slogan

Coffee Done Right

Industry

Coffee / B2B & B2C Coffee / Coffee Trading

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About Us

Cafeoni is a modern coffee company specializing in high-quality coffee beans for both businesses and private customers.

Our customers include offices, companies, restaurants, cafés, and coffee enthusiasts who value consistently high coffee quality.

We offer premium coffee beans, customized blends, and reliable service.
Our brand stands for quality, trust, professionalism, and modern coffee enjoyment.

Cafeoni represents a modern coffee brand focused on high standards, reliability, and a strong coffee culture.

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Logo Goal

We are looking for a modern, premium, and professional logo that clearly represents the Cafeoni brand and is easy to recognize.

The logo should feel clean, timeless, and high quality, suitable for both digital and physical use.

The logo should consist of:

1. A Symbol / Icon
A recognizable mark that represents the brand and can also stand on its own.

2. A Wordmark
The brand name Cafeoni in a strong, modern type face.

Both elements should work:

• together as a full logo
• as the icon alone
• as the wordmark alone

This is important so the logo can be used flexibly across different applications.

Examples:
• coffee cups
• coffee bags / packaging
• social media profile images
• website header
• merchandise
• invoices & documents

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Style & Design Direction

Preferred style:

• modern
• minimalistic
• premium
• professional
• clean and memorable

The logo should not look playful, cartoon-like, or overly decorative.

The design should feel strong, balanced, and suitable for a premium coffee brand.

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Logo Usage

The logo should work well in different formats:

• full logo (icon + wordmark)
• icon only
• wordmark only

This ensures it can be used on:

• coffee cups
• coffee packaging
• labels
• website & social media
• advertising materials
• merchandise

The icon should also work well as a small recognizable brand mark (for example on coffee bags or profile pictures).

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Color Direction

Colors should reflect the coffee industry and premium quality.

Possible directions include:

• coffee brown tones
• warm copper / caramel tones
• subtle natural accents (optional)

The logo should also work well in:

• full color
• black
• white / monochrome

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Overall Impression

The logo should feel like a modern premium coffee brand that could easily compete with well-known coffee companies.

It should communicate:

• quality
• professionalism
• trust
• modern coffee culture

The final design should be simple, memorable, and highly versatile.

Target Market(s)

B2B B2C

Industry/Entity Type

B2B B2C

Logo Text

Cafeoni

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Should not have

• Figures