Logo for new business - Galvarino Finance
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This customer received 62 logo designs from 31 designers. They chose this logo design from ADBronze as the winning design.
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Mortgage and asset finance broking business. Needs to be strong, feel a bit premium, could include a very subtle nod to the galvarino story, but should ultimately feel like a professional brand.
We want it to be strong, masculine, professional. Founders have mapuche heritage but we dont want anything that could look like cultural appropriation so only a subtle nod if any.
I have uploaded an image generated by chatgpt that I quite like
Target Market(s)
Trade and construction business owners and employees. Will also market to mum and dad borrowers that are attracted to 'strategy' rather than just transactionsl lending.
Industry/Entity Type
Finance broking
Logo Text
Galvarino Finance
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Lettermark Logo
Acronym or letter based logo (text only)
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- I was thinking deep Navy with copper. We currently run an accounting firm called Bold Accounting (see www.boldaccounting.com.au). We dont want it to 'match' in terms of colour but side by side they should look like brands that belong together.