The Roosevelt on Cherry Street
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This customer received 96 logo designs from 50 designers. They chose this logo design from UAD DESIGNS as the winning design.
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Hi — I’m building a luxury Art Deco brand for a historic Airbnb called The Roosevelt on Cherry Street, and I’m looking for a logo that feels timeless, sophisticated, and presidential. Think 1920s–1930s American Art Deco — strong typography, clean symmetry, subtle geometric detailing, and a refined boutique hotel presence. I want it to feel established and high-end.
A primary text-based logo (“THE ROOSEVELT” in all caps) is most important, along with a simple geometric “R” monogram option. The vibe should be warm, moody, and elegant — brushed brass on deep charcoal or midnight tones.
I’m aiming for quiet power luxury — something that could have existed in 1935 and still feel relevant today.
I’m really open to ideas and excited to see what you come up with, i attached the logo that I was going to use originally, but felt that a true artist could come up with something better and I was excited to give it a shot! (:
I also included a photo of the front door, not sure if you’ll use this at all or not. Just giving as much detail as possible.
P.S this project is based off of my Labrador who’s name is “Rose” but we nicknamed her Roosevelt -
Would it be possible to incorporate a Rose somewhere in the logo? Possibly one of the O’s ??
Logo Text
The Roosevelt on Cherry Street
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