Modern Brand Refresh – Logo Update (Keep Core Structure)
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This customer received 383 logo designs from 143 designers. They chose this logo design from Pixelation as the winning design.
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- Bundled Project 1
Logo Design Brief
Task description
I need to update and modernize my existing logo while keeping the original core structure and recognizable layout intact. This is a brand refresh, not a complete redesign.
The current logo structure (icon positioning and general composition) should remain the same so that brand continuity is preserved. However, I want to:
Modernize the typography (cleaner, stronger, more contemporary font)
Update the color palette to feel more premium and marketable
Improve balance, spacing, and visual hierarchy
Make the logo feel sharper, more scalable, and digital-ready
Ensure it works across web, social media, print, merchandise, and signage
The updated version should feel:
More modern
More confident
More professional
Clean and timeless (not trendy)
Strong for marketing and brand presence
Please maintain the recognizable shape/structure of the current logo but elevate it visually.
Updates
I would like to see creative innovative modern designs, going forward... Use your imagination
Added Tuesday, 17 February 2026
Industry/Entity Type
automotive
Logo Text
House of Cars
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Files
Download all files - 205.9 MBPayments
Total
US$300
Project Deadline
18 Feb 2026 18:08:56 UTCProject Upgrades
Bundled project(s)
- offering US$39 business card design to winner