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Logo Design Brief

Back story: I have already started to modernize our logo, but it's missing something and I want it to look more professional, symmetrical and cohesive than the one I updated.

Our original logo was teal and royal blue. We want it to be monochrome (Black or White).

I have transitioned our logo from saying "Island RV Rentals" to ("Island" + "RV" + ".ca"). There are some similarly named company's on the island that we live and operate on, so we wanted to move in a direction that emphasized where to find us, our website. Our operation has progressed from purely being a rental company, now to a sales and rental company.

I have been happy with the waves in our logo, as well as the custom designed font for "RV".

I feel the logo can be improved in these ways:

-Improved Symmetry
-Improved font and placement for "island" + ".ca" (I do prefer lowercase as well)
-Improved design, styling and cohesiveness to the newly added arc

Logo Text

island RV .ca

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Files

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