Aussie Fit SBR, a triathlon-focused company, is seeking a new design for its tri-suits
Apparel Design Brief
Tri-Suit Design Brief (Men’s and Women’s)
I'm looking to develop a two-piece tri-suit design for both men and women. I'd love to see design concepts for both sleeveless (preferred) and sleeved options.
The suits will be manufactured by Zoot Sports, but before I provide them with direction, I’d like to explore a few design ideas.
Design Preferences:
Style: Clean and classy with a touch of flair.
Color Scheme: Primarily dark — ideally navy blue — with textured elements to add depth.
Accent Colors: A pop of neon pink and blue, possibly on the leg cuffs or in other subtle highlights.
Graphics/Symbolism: I’d love to incorporate a kangaroo somewhere on the suit as a nod to my Australian heritage (and the brand name, Aussie Fit).
Including an Australian symbol or motif would also be a nice touch.
Sport Identity: This is for triathlon (swim, bike, run), so it would be great to feature either:
The words SWIM | BIKE | RUN on the suit, or
Include them subtly as part of the logo.
I've attached the current Aussie Fit design for reference.
Looking forward to seeing some creative directions!