• €110

• 74 designs

• 29 designers

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Logo Design Brief

🎨 Logo Design Assignment
Project Name: Banya Camp & Mineral Spa
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🧭 Background
Banya Camp & Mineral Spa is a new high-end Rrecreational Vehicles (RV) and spa campground located in Banya, Bulgaria — a small town in the center of the country, historically known as a thermal mineral spa destination.
The project combines:
• Modern RV infrastructure (full hookups, sanitation, Wi-Fi)
• Natural serenity and mountain backdrop
• A competitive advantage: access to hyperthermal mineral water
The camp offers a tranquil, rejuvenating experience in nature, powered by the healing properties of water.
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🪧 Logo Concept Direction
We want a minimalist yet expressive logo, which merges the feeling of:
• Freedom of RV life
• Thermal spa relaxation
• Natural escape in the mountains
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🖼️ Preferred Style
• Flat / Line Art / Badge style
• Clean and minimalist
• Balance between nature elements (mountains, spring, trees) and RV/Camper
• Usable in both horizontal and circular / stacked versions
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🧩 Must-Include Elements
• ✅ Designation – Banya Camp & Mineral Spa
• ✅ RV or Camper – icon or silhouette (Class B or C motorhome)
• ✅ Spring / Water element – stylized water source rising from the ground (suggested: blue fountain lines or water ripples)
• ✅ Mountains – symbolizing the location at the foot of Sredna Gora
• ✅ Optional: pine trees, sun, flame or spa steam
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🟫 Color Palette
Inspired by nature and spa relaxation:
Element Color HEX
Background Soft beige #F8F4EF
Text / Lines Dark brown #5B4B3A
Water accents Spa blue #6FA7A1
Optional sun Clay orange #D39C6C
Please keep colors flat / muted, no gradients, and make sure the logo works in 1-color versions too. You can use different hues as well as per your feeling about the above. Recommended pallet is only for reference, not obligatory
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✏️ Typography Suggestion
• Wordmark: Use a warm handwritten or cursive typeface or vintage type-font for "Banya"
• Subheading: Use clean sans-serif or slab-serif for "SPA Banya"
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🧘 Emotional Feelings to Evoke
• Tranquility
• Thermal healing
• Nature immersion
• Freedom and balance
• Clean, safe, organized experience
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📦 Deliverables
• Primary logo (horizontal and stacked)
• Icon/symbol version
• Font recommendations
• Black/white and color variants
• Transparent PNGs, SVGs, vector source (AI/PDF)

Please note that we shall contact only short-listed candidates and continue working with them until we reach the desired variant.

Target Market(s)

Recreational Vehicle Owners

Industry/Entity Type

Hospitality

Logo Text

Banya Camp & Mineral Spa

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• 🧩 Must-Include Elements • ✅ Designation – Banya Camp & Mineral Spa • ✅ RV or Camper – icon or silhouette (Class B or C motorhome) • ✅ Spring / Water element – stylized water source rising from the ground (suggested: blue fountain lines or water ripples) • ✅ Mountains – symbolizing the location at the foot of Sredna Gora • ✅ Optional: pine trees, sun, flame or spa steam

Nice to have

• Described in project description

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Files