Truck Wrap Design
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This customer received 24 car wrap designs from 9 designers. They chose this car wrap design from Panji A. as the winning design.
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Project Scope
Design a full vehicle wrap for a box truck (Pantech-style) that elevates the brand identity of Bespoke Signs and Wraps. The design should reflect the fun, approachable personality of the brand while delivering a bold and professional visual impact that turns heads in traffic.
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Design Goals
• Maintain the character-driven style shown in the initial mockup (squeegee mascot with a heat gun).
• Preserve the brand colour palette (deep navy, magenta, teal blue).
• Use a wavy, flowing background as seen in the mockup — but refine it with more defined lines or structured layering, inspired by KickCharge’s confident composition.
• Ensure high visibility of the brand name and contact number from a distance.
• Vehicle should be recognisable and consistent with other brand assets (uniforms, cards, hats).
• Create front, side, and rear panel views.
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Creative Style & Tone
• Playful but sharp.
• Friendly and energetic with a hint of retro charm (like KickCharge’s Service Plus and Comfy Bear).
• Character-forward branding (the mascot should have presence and personality, not be lost in background noise).
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Design Elements to Include
• Logo – prominent on all sides
•. Mascot – showcased clearly, ideally interacting with the background or layout
• Phone number – clearly legible and consistently placed
• Slogan or service callout (optional) – such as “Vehicle Wraps, LED Signs & More”
• Website URL – small but readable near rear or base panel
• Colours – Stick to current palette: Navy, Magenta, Teal, White
• Flowing background – evolve current wave style with sharper edges or layered “ribbons”
• Typography – Clean, bold fonts. Avoid thin script or overly quirky type.
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Avoid
• Overcrowding the design with too many service listings
• Heavy gradients that muddy the clarity from afar
• Muted colours — we want contrast and pop
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.