• €400

• 589 designs

• 218 designers

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Logo Design Brief

For my company, Pruß Energiekonzepte GmbH, I'm looking for a professional designer or agency to modernize and visually refresh my existing company logo. My current logo still seems a bit dated, so I'd like a more contemporary and fresh look. I'd like to retain the existing basic design so that the logo can still be clearly identified with my company. However, I'm open to changes, especially regarding colors, proportions, lines, or the font, if this helps make the logo more modern, concise, and overall more attractive. I'm generally open to new ideas, as long as it retains its recognizability.

It is particularly important to me that the logo in the future conveys even more clearly that my company is active in the field of energy consulting and environmental protection. Topics such as sustainability, environmental awareness, and modern energy solutions should be reflected in the design, whether through the choice of colors, graphic elements, or the overall effect of the logo. It's also important to me that the letter combination "DP" is included in the logo. This is very important to me, as these initials represent my personal identity and my company. Everything else, such as the font or the precise graphic design, is welcome to be rethought, as long as it contributes to a modern, professional, and respectable appearance.

Furthermore, the logo should be a real eye-catcher that stands out positively and attracts attention without appearing cluttered or dubious. It must be versatile, both on my website and for vehicle graphics. That's why it's important to me to preserve the logo in such a high resolution and in vector-based format that it can be easily applied to a vehicle without any loss of quality. It should also ensure good legibility and recognition in smaller formats, such as social media profile pictures or business cards.

In terms of style, I'm looking for a modern, fresh, and timeless design with clean lines and a professional feel. I'd like to avoid overly playful or comic-like elements. The logo's color scheme can certainly have a fresher feel, but bright colors should be avoided. Green accents are certainly conceivable, as long as they fit harmoniously into the overall look.

Technically, I expect a vector-based creation of the logo, for example in AI, EPS or SVG format, as well as the delivery of common export formats such as PNG, JPG or PDF. The logo should be suitable for use in print (such as stationery, business cards, or vehicle graphics) and digital applications (such as websites, social media, or favicons). I would like at least two to three draft versions and up to two rounds of revisions to ensure the result meets my expectations. The final files should be submitted, including any open working files, and I require unrestricted usage rights for all media.

Target Market(s)

My target market is private homeowners, companies, and public institutions interested in energy-saving renovations, energy efficiency, and environmentally friendly energy solutions. My company operates in North Rhine-Westphalia and targets customers who value professional advice, sustainability, and modern technology.

Industry/Entity Type

Energieberatung, Umwelttechnik, Gebäudetechnik, Nachhaltigkeit, erneuerbare Energien

Logo Text

Pruß Energiekonzepte GmbH

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Logo styles of interest

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The logo must contain the full company name "Pruß Energiekonzepte GmbH." The letters "DP" should also be included as a graphic element. The design must be vectorized and high-resolution, making it suitable for both the website and vehicle graphics. The basic design of the existing logo should be retained, but can be modernized.

Nice to have

• Modern, clean lines and a fresh shade of green, or shades of green that symbolize sustainability and environmental protection, would be desirable. The logo should be eye-catching, have a professional appearance, and remain easily legible even on small formats (e.g., social media). Subtle graphic elements that address energy or environmental issues are welcome.

Should not have

• The logo should not contain overly playful or comic-like elements. Bright, garish colors are discouraged. Overly cluttered graphics that make the logo cluttered should be avoided. The logo should not appear feminine or overly delicate.

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Files