• US$100

• 17 designs

• 6 designers

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Graphic Design Brief

Create a set of premium, modern, and clean Meta ads (Facebook + Instagram) focused on our Vanilla Orange Whipped Tallow product. The campaign should strongly evoke the nostalgic scent of a creamsicle ice cream, which is exactly what our product smells like. This scent consistently resonates with our audience and triggers positive, feel-good memories.

Theme: Nostalgic creamsicle vibes — fresh, comforting, summer-inspired.

Visuals: Use attached product mockups and brand color palette.

Tone: Premium, clean, modern — nothing should feel templated or generic.

Format: Multiple ad versions for A/B testing, both static and animated (if possible).

Messaging:
Highlight the scent experience
Tap into childhood nostalgia
Emphasize all-natural, skin-loving ingredients
Reinforce handmade quality and small-batch craftsmanship
Always include “Made in the USA”

Platform Specs: Optimized for Facebook and Instagram placements (Feed, Stories, Reels)

Deliverables:
3–5 ad concepts (with copy + visuals)
Source files for design (PSD, AI, or Figma preferred)
Exported ad formats for Meta platform use (1080x1080, 1080x1920, etc.)

Notes:
Our target audience appreciates refined aesthetics — avoid busy, cluttered, or overly commercial designs.
This is a hero product for us — treat it like a flagship feature.

Assets Provided:
Product mockups
Brand color palette

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Files

Download all files - 78.8 MB