• A$150

• 193 designs

• 91 designers

Logo Design Brief

🎨 Logo Design Brief
Project Name:
Logo for Atelier Dental Lab

💡 Background & Business Overview:
Atelier Dental Lab is a high-end digital dental laboratory specialising in smile design and advanced aesthetic restorations. We work directly with dentists focused on premium cosmetic dentistry to deliver exceptional digital restorations, prosthetics, and full smile transformations.

Our brand represents precision, digital innovation, and aesthetic mastery—similar to a fashion atelier, but for teeth. We want our brand identity to be sleek, confident, and instantly recognisable to our clients (dentists and clinicians).

🎯 Logo Goals:
We are seeking a modern, professional, and bold logo that reflects:

Digital precision and cutting-edge technology

Artistic craftsmanship (like an atelier)

Strong aesthetic appeal (targeting high-end cosmetic dentists)

🔠 Name & Text in Logo:
Primary Name: Atelier Dental Lab

Optional Monogram: A or ADL

Typography should be clean and modern (avoid serif or overly playful fonts)

🔲 Logo Style Preferences:
We are open to either:

A standalone letterform (A or ADL) with embedded dental/tooth symbolism

A full wordmark with a subtle icon or custom letter integration

🦷 Visual Elements to Explore:
Incorporate subtle dental elements (tooth shape, molar silhouette, smile line)

Possible reference to digital workflows or CAD/CAM style shapes

Prefer minimalist symbolism over cartoonish or literal tooth imagery

🎨 Color Preferences:
Strong, confident colors only

Primary: Dark Blue or Black

Optional: Silver, White, or cool greys as accents

No pastel or overly bright colors

⛔️ Avoid:
Clipart-style teeth

Childlike fonts or color palettes

Overly complex, cluttered designs

Literal dental icons without sophistication

🔄 Logo Usage:
The logo will appear on:

Digital lab reports and case files

Clinic-facing packaging

Email signatures and website

Possible laser engraving on dental components

📁 Deliverables:
Full color logo (primary)

Black and white/monochrome version

Vector files (.AI, .SVG)

PNG with transparent background

Font files (if custom fonts used)

📸 Inspiration & Mood:
Words that inspire our brand:

Precision

Artistry

Digital

Luxury

Innovation