EcomFix: The new Ecom hub needs a logo design.
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Brief has been updated.
NEW simple video added to brief.
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Hi,
I've completed and sent over the design [Design Id #35460450]. Please take a look when you have a moment and let me know your thoughts. Your feedback is crucial for us to refine this further and ensure it meets your expectations.
Hi everyone,
Unfortunately, none of the concepts submitted so far are quite working for me. I really do appreciate the effort, but I’ve taken the liberty of using AI to help generate a few new ideas and directions that might help guide a better creative approach.
The core idea behind EcomDigest is that it's real, digestible content—broken down into bite-sized, easy-to-consume insights. I don’t want to use icons or generic graphics. I’m looking for clever typography-led design, where the meaning of the word digest is visually and conceptually baked into the logo itself. The typography should do the work. Think subtle cues—crumbs, bites, eating, digestion—cleverly embedded within the letterforms.
Here are five refined directions to explore:
1. Bite Out of a Letter
Take a clean, modern sans-serif font and literally remove a bite from one of the letters in “DIGEST” (ideally the D or G). This can be smooth or jagged—like someone’s taken a nibble. A few crumb dots could trail off for extra emphasis.
?? Represents content that's already been "consumed" or made digestible.
2. Chewed-Up Letter Effect
Distort a letter in “DIGEST” (maybe the S or T) to look slightly chewed or partially broken down. Think soft erosion or a crumpled edge—nothing too messy, just subtly imperfect.
?? Suggests the content has already been processed—it's halfway to being eaten.
3. Hidden Word Reveal
Play with the idea that “DIGEST” is hidden inside or emerging from “ECOM”. You might overlay, blur, or layer the words so that “DIGEST” peeks out subtly.
?? Communicates that digestible insights live within the brand—waiting to be discovered.
4. Cutlery in the Typography
Integrate subtle shapes like a fork or spoon into the letterforms. The stem of the “I” in “DIGEST” could become a fork prong, or the tail of the “G” could subtly suggest a spoon.
?? Adds a food/digestion visual cue without being a separate icon.
5. Crumb Trail Typography
Have one of the letters in “DIGEST” (e.g. the G or S) leave a crumb trail—small dots falling or fading out to suggest the word is literally being broken down.
?? Reinforces the idea of digestibility with visual disintegration.
Feel free to interpret these creatively—I'm looking for that clever "aha!" moment where the typography does all the talking. Thanks again!
Take a look at the examples in the brief.
Hi,
I’ve prepared the design concepts based on project brief and uploaded them for your feedback. Your feedback is invaluable to ensure the final logo aligns perfectly with your vision. I’d be happy to make adjustments to create the ideal logo for you.
Thanks
I'd also love to see a concept whereby the D has a mouth inside it like https://static.vecteezy.com/system/resources/thumbnails/048/918/531/small_2x/a-cartoon-mouth-with-open-teeth-vector.jpg
IMPORTANT UPDATE — PLEASE READ
To all designers who previously submitted a logo:
We sincerely apologize for the confusion. Our original name was EcomDigest, but after seeing the early concepts, we realized it just didn’t feel quite right visually or emotionally. We've now landed on a name that feels much stronger and more ownable: EcomFix.
We truly appreciate your effort so far and are excited to present this updated brief. Thank you for your understanding and creativity.
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New Logo Brief for EcomFix
Business Name: EcomFix (written as one word)
Overview:
EconFix.com is a new online platform built to become the central hub for the ecommerce industry. We’ll be publishing content like articles, interviews, and podcasts, and also hosting virtual conferences, meetups, and offering community spaces, directories, and tools.
Think of EcomFix as the go-to source for ecommerce founders, marketers, and operators.
What We’re Looking For
- We want a clean, modern, text-plus-icon logo for EcomFix, centered around ecommerce. The icon should be simple, smart, and distinctive.
We like the idea of a shopping bag as a symbol, but please avoid anything too close to the Shopify logo.
Other ecommerce-related icon ideas you can explore include:
- Package/parcel box
- Tag or price label
- Cursor over a product
- Lightning bolt (for speed/optimization)
- Simple storefront outline
- Chain link (symbolizing connection/community)
Please avoid using a shopping cart, as it tends to feel dated or cluttered in logos.
Color Direction
- Primary palette: Black and white
- Accent color for the icon: A strong, vibrant color to make the brand pop.
Some options to consider:
- Vibrant pink
- Bold orange
- Bright electric green (not Shopify green)
- Strong blue or turquoise
The accent color should feel modern, tech-forward, and instantly recognizable over time.
We’re excited to see your creativity bring Eco,Fix to life. Thanks again for your patience and understanding — we believe we’re on the right track now and can’t wait to see what you come up with.
please review #35479300 and give me your valuable feedback
Hello Sir, I upload new smart and conceptual logo, All logo autometic ELIMINATED , please check.
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