• US$300

• 88 designs

• 39 designers

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Logo Design Brief

We need a Logo Design for 49 FlyDowns. 49 FlyDowns is a video series where our hard-hunting, outdoor-loving owner of Winter Timber Kenny Winter is embarking on an adventure that’s only been completed a handful of times. That is, to harvest a tom turkey in the 49 states they inhabit (sorry, Alaska), starting now.
The logo should capture the spirit of:
Adventure and rugged determination
The wild, natural world of turkey hunting
A sense of exclusivity and accomplishment (few have completed this challenge)
Ideally, a touch of personality to represent Kenny Winter himself (whether through a signature style or rugged elements)

We're looking for a clean, modern design that will look great on video intros, social media, merchandise, and other promotional materials. It should work well in both full color and monochrome.
Here is a video that explains 49 FlyDowns: https://www.instagram.com/reel/DH85_O_Ay7Q/?hl=en

Target Market(s)

The target market for the 49 FlyDowns logo includes avid turkey hunters, outdoor enthusiasts, and adventure seekers across the U.S. The primary audience is predominantly male, aged 25–55, who are passionate about hunting and the rugged outdoor lifestyle. These individuals value determination, authenticity, and high-quality outdoor gear and media. The logo should appeal to this adventurous spirit and resonate with fans of brands like Sitka, Mossy Oak, and Realtree.

Industry/Entity Type

Outdoor Recreation, Hunting, and Adventure Media. This encompasses the hunting and outdoors lifestyle sector, with a focus on content creation, digital media, and outdoor gear and apparel.

Logo Text

49 FlyDowns

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The word “49 FlyDowns” clearly visible. A version that works in black & white or single color. Clean, scalable design suitable for embroidery/gear printing.

Nice to have

• Subtle icon or symbol that could stand alone Military/tactical visual inspiration. Logo that can be broken into an emblem/monogram form.

Should not have

• Script or overly ornate fonts. Cartoonish or playful styles. Bright or neon yellow.

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Files

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