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Vertical Mini Totem Poster for Cariblue Day Pass
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This customer received 35 billboard designs from 12 designers. They chose this billboard design from debdesign as the winning design.
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US$110
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35 designs
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12 designers
Billboard Design Brief
Overview
We are looking for a visually striking vertical mini totem-style public signage design to promote the Day Pass at Cariblue Beach & Jungle Resort, located in front of Playa Cocles in Costa Rica. The design should be tropical, relaxed, and attractive to tourists and day visitors.
Design Objective
Create a clean and impactful design with five horizontal sections, each with a specific message. It must be easy to read from a distance and aligned with the Cariblue brand identity.
Final Format & Specifications
Artwork Size: 123 cm (width) x 157.5 cm (height)
Divisions: 5 horizontal bands of 123 cm x 31.5 cm each
Orientation: Vertical
Resolution: 300 DPI
Color Mode: CMYK
Final File Format: Editable AI or PDF
Images: Embedded in high resolution
Text & Logos: Outlined
Safe Zones: Keep critical text away from borders and cut lines
We are attaching:
A detailed technical specification sheet of the totem structure where this design will be printed
An Illustrator template to guide your design layout
Content Breakdown (Top to Bottom)
Top Band: Cariblue logo – must be clearly visible but not larger than the “Day Pass” title
Second Band: Main text – “Day Pass” – this should be the biggest and most eye-catching element
Third Band: Secondary message – “Pool, wetbar & restaurant”
Fourth Band: Extra info – “In front of Playa Cocles / From 11:00 a.m. to 6:00 p.m.”
Bottom Band: Social media & contact – WhatsApp + Instagram icons, handle @caribluehotel, number +506 83141965
Design Style
Font Family: Avenir (preferably Black, Heavy, or Bold for hierarchy)
Brand Colors:
Blue: #406EA7
Fuchsia: #F62188
Light Blue: #DFECFD
Use white and black for contrast and readability if needed
Background Image
We will provide several high-resolution photos of our pool, wetbar, or hotel areas. You may use one as a full background or integrate it into the design. Filters or gradient overlays can be used to ensure text visibility.
Creative Input
We’re open to smart layout adjustments, iconography, or other enhancements to improve clarity and visual appeal. Just ensure the 5-band structure is maintained and readable.
