Logo Design for tailormade - a “tailored fit” for every digital solution

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This customer received 189 logo designs from 97 designers. They chose this logo design from cacink as the winning design.
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Logo Design Brief
Project Brief: Logo Design for tailormade
Background
tailormade is a modern custom software company that builds AI-powered, fully managed applications. We harness artificial intelligence to write the code itself—delivering software that is crafted precisely to each client’s needs. Our identity is rooted in innovation, precision, and the concept of a “tailored fit” for every digital solution.
Logo Objective
We want a logo that reflects the idea of custom, high-quality craftsmanship in the digital/software space. The logo should communicate innovation, modernity, and stylized creativity. We’re seeking a visual identity that makes us stand out in the AI and software landscape, while subtly nodding to the concept of tailoring.
Creative Direction
We’re inspired by metaphors of tailoring as a way to express precision and customization:
• A needle threading code or a needle threading a digital screen.
• A pixel-perfect stitched interface or a stylized tailored cut in digital form.
• Elements that suggest fit, craftsmanship, and intentional design, but remain abstract or tech-forward rather than overly literal.
• AI in t-ai-lormade can be highlighted if this makes sence in the logo design
The mark/icon should be distinct and strong enough to stand alone as a brand symbol—usable in app icons, favicons, and social media.
Logo Requirements
• Includes a wordmark (“tailormade”) + a distinctive icon/mark.
• Style: Modern, innovative, clean, and tech-oriented with a creative twist.
• Should scale well across digital and print formats.
• Avoid clichés like obvious scissors, t-shirts, or thread reels—abstract or stylized representations are preferred.
Colors to Use
Use or harmonize with our existing palette:
• Blue: #3299bb
• Dark Gray: #424242
• Orange: #ff9900
• Light Gray: #e5e5e5
Typography
Please consider aligning with our existing font ecosystem:
• Ubuntu
• Noto Sans
Deliverables
• Full-color logo (with and without tagline if you choose to explore that route)
• Black & white / monochrome versions
• Icon/mark as standalone asset
• Source files in SVG, PNG, and vector formats
• Font recommendations (if custom treatment is proposed)
Inspiration
We’re excited to see clever, original interpretations that bridge the worlds of code and craft. Feel free to push the concept beyond the literal—surprise us with something elegant and unexpected.
Target Market(s)
SMB's and Enterprise
Industry/Entity Type
Custom Software Development • Artificial Intelligence / AI-Powered Tools • B2B SaaS • Digital Transformation / Technology Consulting
Logo Text
The logo should feature the name: tailormade (all lowercase preferred for a modern, clean look)
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- see project brief
Nice to have
- see project brief
Files
Payments
Total
€190
Project Deadline
16 May 2025 09:01:50 UTCProject Upgrades
Bundled project(s)
- offering €29 business card design to winner