Red Gravy Train (Italian Restaurant)

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This customer received 87 logo designs from 41 designers. They chose this logo design from SOE DSGN as the winning design.
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Logo Design Brief
Logo Design Brief
Client/Brand Name: Red Gravy Train
Type: Italian Restaurant
Theme: 1970s Retro
Concept Overview:
Red Gravy Train is a funky, retro-style Italian restaurant that blends the soul of classic Italian comfort food with the bold, colorful vibes of the 1970s. The logo should evoke both the warmth of “red gravy” (slang for tomato sauce) and the groove of a 70s train ride—think vinyl booths, bold fonts, and psychedelic patterns.
Style & Aesthetic:
Era Inspiration: 1970s Americana – retro diner meets funky soul.
Mood: Nostalgic, fun, warm, and inviting.
Color Palette:
Wine / Burgundy color
Off-white / Cream color
Incorporate psychedelic or tie dye colors
Visual Elements to Consider:
A stylized train motif (think vintage dining car or cartoonish 70s train)
Swirling tomato sauce or ladle/spoon imagery
Retro typefaces (bubble letters, rounded sans-serifs, or script with a groovy flair)
Optional: vinyl record or checkerboard pattern subtly integrated
Logo Must-Haves:
The full name: Red Gravy Train
Scalable design (should work for signage, menus, and social media)
Icon or symbol version for smaller uses (e.g., just a train with red gravy smoke)
Vibe References (for Inspiration):
70s Italian-American kitchens
Funk & soul album covers
Vintage Amtrak ads
Retro diners and railcar cafés
Logo Text
Red Gravy Train