Luxury metropolitan DJ needs logo refresh

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This customer received 116 logo designs from 49 designers. They chose this logo design from Jelena B as the winning design.

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Logo Design Brief

Hey Designers,

I'm Drew aka DJ DoubleDown. I am a professional DJ based out of Canada's capital city - Ottawa. I own a boutique mobile DJ business called Heart Beat Events that specializes in high end, luxury weddings and corporate events. Outside of HBE I am also a busy club and festival DJ. I have some major festivals coming up this year as well as some work with super high end clients like Formula 1.

My current logo is just flat cursive writing of DJ DoubleDown (attached below) - I'm looking to get something with a bit more depth and style. This logo would be front and center on my 16" laptop facing every crowd that I play for. Readability from far is good.

I'm looking for something fun and fresh while also bold, professional and has a luxury look to it.

I'm okay with "Double" and "Down" being separated if on different levels like in my current logo but if placed together its 1 word - "DoubleDown"

I have attached 3 other logos that I like (low key, nate & jason) - I think low key's is visually my favourite but Jasons and Nates come across as a bit more polished and luxury. I would love to find something right in the middle.

I have also attached my brand sheet for my company Heart Beat Events if that helps.

Target Market(s)

Affluent engaged couples, high end brands, festival bookers

Industry/Entity Type

Entertainment

Logo Text

DJ DoubleDown or DJ Double Down


Logo styles of interest
Wordmark Logo

Word or name based logo (text only)


Colors

Designer to choose colors to be used in the design.


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Bold, luxury, readability,
Nice to have
  • Fun, Incorporates well with my business' branding (heart beat events)
Should not have
  • too many fine details

Files
Download all files - 2.1 MB
PDF
Brand-Style-Sheet-Heart Beat Events
Monday, March 24, 2025
PNG
DJDD Split Black
Monday, March 24, 2025
PNG
Nate Acosta Logo
Monday, March 24, 2025
PNG
Jason Jani Logo
Monday, March 24, 2025
PNG
DJ LowKey Logo
Monday, March 24, 2025
Payments
1st place
C$150
Total
C$150

Project Deadline
31 Mar 2025 18:00:57 UTC
Language

Logo Design inspiration
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