• A$120

• 11 designs

• 3 designers

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Logo Design Brief

I need a logo for my travel business, Experiential Escape.

Brand Essence & Vision
Experiential Escape is a boutique travel agency specializing in curating unique, immersive, and unforgettable travel experiences across Australia, New Zealand, and the Pacific Islands. The brand’s mission is to provide clients with a true escape from their everyday routine, helping them discover hidden gems, nature-rich destinations, and luxurious yet tranquil retreats.
The brand aims to evoke feelings of calm, serenity, and excitement for new experiences while maintaining a premium and seamless travel planning process

Brand Attributes & Feelings to Evoke
Tranquility & Calm: A sense of peace, like taking a deep breath upon arriving at a beautiful, quiet destination
Luxury & Elegance: Sophisticated but not ostentatious; a refined simplicity
Nature-Inspired: Strong connection to natural beauty, landscapes, and outdoor experiences
Unique & Exclusive: Travel experiences that are beyond the ordinary, not tourist-heavy or overly commercialized
Seamless & Effortless: A stress-free planning experience that assures clients they are in good hands

Attached are two mood boards - the first are the types of travel experiences that I'll plan and the second are colours and textures that I feel evoke the brands image.

Logo Text

Experiential Escape

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Files

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