• US$150

• 234 designs

• 93 designers

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Logo Design Brief

Good Land Realty Co. is a professional real estate company committed to helping clients find their ideal properties. Their brand values center around trust, stability, growth, and creating opportunities for clients that other agents might overlook. The logo must capture these principles while showcasing a modern and approachable identity aligned with Milwaukee's rich heritage.

I was thinking of a logo similar to the people's flag of Milwaukee, but open to you're interpretation and imagination! I prefer a logo that each element having a meaning. For instance, the 7 counties we serve, the sun rising from Lake Michigan, etc.

Here are random logos and such that I've liked through the years, just to show my style:
https://pin.it/1VdJtPzOP

Attachments:
*Logo Colors of RE/MAX
*Green, gold, brown (earth?) colors I also like
*People flag colors.
*Old logo

Target Market(s)

A person who is ready to buy or sell real estate in the greater Milwaukee area.

Industry/Entity Type

Real Estate, Realty, Residential Properties, Commercial Real Estate, Property Investments, Real Estate Transactions, Homebuyers and Sellers, Business Leasing and Sales, Professional Services, RE/MAX Affiliation

Logo Text

Good Land Realty Co.

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Clean and easy to read for digital and print media.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A (circular?) clean, geometric design. A minimalistic, modern style that is versatile and scalable. Fonts similar to Gotham

Nice to have

• "Est. 2004" and/or "www.mke.re" || A stylized sun and /or horizon to symbolize optimism, growth, an. Elements that subtly represent land. A clean, clear mark that integrates seamlessly with RE/MAX materials and digital platforms (e.g., Zillow, Realtor.com). Eye pleasing next to the RE/MAX balloon and/or typeface logos.

Should not have

• Overly intricate or busy designs that detract from clarity. Designs that heavily rely on housing or building icons, as the logo must also represent commercial real estate. Fonts or elements that appear outdated or overly traditional. I'm also not a fan of the "four boxes" that represent a window. I see that everywhere.

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Files

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