Logo design for Catamaran « Somnium II »

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Logo Design Brief

### Logo Design Brief for Catamaran "Somnium II"

#### Objective:
Create a refined, elegant logo for the catamaran "Somnium II" (Outremer 55). The logo will primarily be displayed on the front hulls of the boat and should evoke a sense of speed, wind, and sailing, while subtly incorporating the owner's passions for horses and cycling. The design must also work across various media including apparel, towels, a website, and social media.

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### Design Elements:
1. **Name Focus:**
- The logo should include the text: *Somnium II* (meaning "dream" in Greek).

2. **Theme & Aesthetic:**
- **Sailing Elements:** Incorporate references to wind, sails, or ocean movement to convey the essence of sailing.
- **Speed:** The logo should feel dynamic, potentially through streamlined shapes, emphasizing speed.
- **Passions (Horses & Cycling):** Subtle imagery that reflects the owner's passion for horses and cycling can be integrated, but in an abstract or minimalist way to maintain sophistication.

3. **Color & Placement:**
- **Black & White:** The logo will be in black to contrast against the white background of the hulls.
- **Scalability:** It should work large (for the boat hull) and small (for apparel, towels, and online use).

4. **Typography:**
- The font should be modern yet timeless, possibly with a nautical or sleek, minimalist feel.
- Avoid overly decorative fonts, focusing on clean lines that evoke luxury and adventure.

5. **Symbolism:**
- You could consider incorporating wave-like patterns, wind currents, sail shapes, or streamlined forms inspired by horse movement or bicycle wheels.
- The overall feel should evoke "dreams" and adventure on the water, without being too literal in the horse or cycling references.

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### Applications:
- **Boat Hull:** The design should be large and clear, ensuring legibility and visual impact from a distance.
- **Clothing & Towels:** The logo should maintain its elegance in smaller formats like embroidery or prints.
- **Website/Social Media:** The design must be flexible enough to be used in both digital and physical formats, ensuring a cohesive identity.

Logo Text

Somnium II


Colors

Colors selected by the customer to be used in the logo design:

F0912C
F2A743
F7CA91
FBE8D2
FDF5EE

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Files
Download all files - 8.4 MB
JPEG
IMG_8854
Tuesday, September 10, 2024
JPEG
outremer-55 2
Tuesday, September 10, 2024
JPEG
outremer 55
Tuesday, September 10, 2024
JPEG
IMG_8579
Tuesday, September 10, 2024
PDF
SOMNIUM II sur O55
Wednesday, October 2, 2024
PDF
MAQUETTE 55STD
Wednesday, October 2, 2024
Payments
1st place
€110
Total
€110

Project Deadline
13 Sep 2024 15:28:50 UTC
Language

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