• US$150

• 167 designs

• 58 designers

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Logo Design Brief

We are seeking a talented designer to create a fresh, modern, and memorable logo for our brand, Start Smart. As a business dedicated to helping aspiring entrepreneurs turn their dreams into reality, our logo should embody the spirit of innovation, creativity, and approachability. We want a design that feels both professional and energetic, with a style that reflects our mission to make business start-ups fun and less intimidating.

- Start Smart is a business consulting service founded by a CPA and a realtor/social media expert, dedicated to helping aspiring entrepreneurs turn their dreams into reality. We guide clients through every stage of business creation, simplifying complex concepts into actionable steps. Our brand is approachable, fun, and empowering, focused on removing fear and fostering confidence. We’re seeking a modern, clean logo that embodies growth, creativity, and success—something memorable that resonates with those ready to embark on their entrepreneurial journey with us.

- Our target market consists of aspiring entrepreneurs and small business owners, typically in their 20s to 40s, who have a passion for starting their own business but lack the know-how to get started. They are motivated, tech-savvy individuals who value guidance and support in navigating the complexities of business creation. Our audience is looking for an approachable, reliable partner to help turn their ideas into successful ventures, with a focus on practical advice, strategic planning, and creative marketing solutions.

- For the logo design, we’d like the business name, Start Smart, to be fully integrated into the logo, rather than having a separate icon. This could involve creative typography where the name itself forms the central design, possibly incorporating elements that symbolize growth, innovation, or the entrepreneurial journey within the lettering. We’re looking for a clean, modern style that’s professional yet approachable. A fresh, vibrant color palette—such as blues, greens, or oranges—can add energy and optimism, while ensuring the logo remains versatile across digital and print mediums. The design should be memorable, effectively representing our brand’s mission of empowering entrepreneurs.

- No website or Facebook page. We are just starting so need the logo before we can start branding such things.

Target Market(s)

aspiring entrepreneurs aged 18-45 who have a passion or idea but need guidance to turn it into a business. This includes first-time entrepreneurs, side hustlers balancing a full-time job with a business idea, and young professionals or recent graduates eager to start their own ventures. They are tech-savvy, eager to learn, and looking for a friendly, reliable guide to help them build their dream business.

Industry/Entity Type

start-up business consulting

Logo Text

Start Smart

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Modern professional but exciting

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• must have name incorporated in logo, needs to speak to what we do

Nice to have

• centered look some variation of words above and below as well as side to side

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Files