Modern watersports rental business need for logo to make a splash in the industry

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This customer received 56 logo designs from 32 designers. They chose this logo design from design165555 as the winning design.
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Logo Design Brief
Design Brief for Ride and Glide Rentals Logo
Project Overview:
Ride and Glide Rentals is a pioneering watersport rental business specializing in electric foil surfboards (e-foils). If you are not familiar with the concept of e-foils, please do a quick google search for e-foils, Flite Boards or Lift Boards. E-Foils are a motorized surf board that has a foil attachment to the bottom with a propeller to allow you to lift the board out of the water and only be riding on the foil system and propelled by the electric motor. It gives the sensation of flying over the water and becomes effortless and smooth as you ride.
As one of the first in our market to offer e-foil rentals, we seek a logo that conveys adventure, fun, and a modern, cutting-edge feel. The design should be bold yet clean and simple.
**Design Objectives:**
- Reflect adventure, fun, excitement, and badassery.
- Convey a modern and cutting-edge approach.
- Make a bold statement, potentially highlighting our pioneering status in e-foils or watersports, but ideally with the ability to still be well rounded if we end up expanding our rental fleet to include other motor sports and outdoor equipment.
- Maintain a clean and simple design that can be easily branded on hats, shirts, etc.
**Specific Requirements:**
1. **Name Presentation:**
- Display "Ride and Glide" prominently with "Rentals" below it.
2. **Incorporation of Initials:**
- Include creative designs using the initials "R" and "G", but also not opposed to styles that include a symbol rather than incorporating R&G
3. **Style and Imagery:**
- ideas to include watersports, outdoors, lakes, mountains, etc.
4. **Color Scheme:**
- Use bold and vibrant colors, ensuring simplicity and clarity.
5. **Typography:**
- Choose modern, clean, and bold fonts.
6. **Versatility:**
- Ensure the logo is versatile for various uses and looks great in color and monochrome.
Thank you for reading and we sincerely look forward to your creative and bold designs for Ride and Glide Rentals!
Target Market(s)
Adventure seekers, watersports enthusiasts, someone looking to try e-foils but doesn't want to buy without trying
Industry/Entity Type
Watersports, Action sports, Outdoors
Logo Text
"Ride & Glide" larger, with "Rentals" as a subtle note
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.