• US$330

• 125 designs

• 35 designers

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T-shirt Design Brief

I need a T-shirt/Hoodie design for my new brand called GymCrush Project. I am creating a brand that will stand out in the sea of all other generic brands in fitness world. The idea behind GymCrush Project is that it builds a community of regular gym goers, ages 18-30 who have a gym crush - a person in their gym whom they see regularly and would like to approach/make a connection but are not sure how to. My T-shirts and Hoodies will have witty messages and graphics on them that will help our customers make the first move. Designs should be eye-catching, should stand out and be visible from the other side of the gym. I don't want the designs to be overly complicated or messy, so more simplistic approach is welcomed. Designs on T-shirts and Hoodies will act as an ice breaker between the fellow gym rats.
The main design I'm looking for at the moment is slogan "Your new GymCrush".
Feel free to include the logo at the front of the T-shirt/Hoodie.
If design is successful, long term collaboration with the designer will be considered.
I have uploaded the logo as well, although it's not final yet and any suggestions are more than welcome.

Target Market(s)

Regular gym goers from 18-30 years old. Both male and female.

Industry/Entity Type

Fitness, Clothing, Dating

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Design must be easy to read from a distance. I imagine it as a conversation starter. Something people will notice straight away.

Should not have

• Must not have too many colours and must not be too serious.

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Files