Revamp True Cleaning's Identity
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This customer received 156 logo designs from 84 designers. They chose this logo design from Johan_Design as the winning design.
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Logo Design Brief
Attention Designers! True Cleaning, a reputable cleaning company rooted in Des Moines, IA, is on the hunt for a striking logo to redefine its brand image. Despite our stellar services in commercial and residential cleaning, our branding has been overdue for a makeover. That's where you come in!
We're seeking a logo that embodies our core values of trustworthiness, expertise, and diligence. True Cleaning isn't just a name; it's a promise of quality service. We specialize in various cleaning tasks, from routine maintenance to post-remodel and event cleaning, catering to clients across the metro area.
We're envisioning a logo that exudes professionalism and reliability, setting us apart from the competition. While we're open to creative interpretations, we're particularly fond of blue or green color schemes. Avoiding red is a must.
Incorporating the tagline 'Our name is our pledge' could add an extra layer of meaning to the design, emphasizing our commitment to excellence.
Target Market(s)
Commercial accounts, events, residential recurring or post-remodel cleaning
Industry/Entity Type
Cleaning & maintenance
Logo Text
True Cleaning
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Should not have
- The logo should not be too wide. Using the words True Cleaning next to each other might be too wide. I want the ratio to be closer to 3:2.