SAAS business data software startup needs a new corporate identity
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This customer received 150 logo designs from 60 designers. They chose this logo design from Dalang Design as the winning design.
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We are looking for a creative brand designer to create a strong logo for our new client - a SAAS offering a secure data room AI-powered analysis tool.
We like simple and clear designs where there is something unique and powerful about the design which fits with the target market.
So when it comes to designing it, don't think about the product/software, think about how it will appeal to the audience - so that Finance professionals can relate to it.
Target Market(s)
Our target market are professionals in the Mergers & Acquisitions and Finance space.
Industry/Entity Type
Finance and Investment
Logo Text
reccy (caps or lowercase or capitalised)
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A simple, well designed logo which is modern and powerful which can work in digital and print, and can fit landscape and portrait form, and in greyscale and white out of dark backgrounds.
Nice to have
- Read the brief, keep it simple, think about the audience - it needs to be confident and modern.
Should not have
- Too much detail or complexity, or too generic and similar to other logos