• US$300

• 180 designs

• 79 designers

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Logo Design Brief

1. Company Background:
Maid Pure Cleaning Services is a residential cleaning service focused on providing professional, boutique-style cleaning services to mid to high economic status homeowners and renters. The company aims to convey a sense of cleanliness, professionalism, and approachability.

2. Target Audience:
The target audience consists of mid to high economic status homeowners or renters who value cleanliness, professionalism, and attention to detail in their residential cleaning services.

3. Company Values:
The logo should convey cleanliness, professionalism, and approachability. It should evoke a sense of purity and freshness associated with cleanliness, without appearing overly corporate.

4. Style Preferences:
The preferred style is clean, modern, and professional with a touch of boutique charm. While elements such as lemons, magnolias, and pineapples are appreciated for their association with Southern hospitality, designers should feel free to interpret these in unique ways or explore other imagery that aligns with the company's values.

5. Color Preferences:
Preferred colors include navy blue, green (reminiscent of a lemon tree leaf), yellow, pink, or light purple. These colors should evoke cleanliness, freshness, and professionalism.

6. Visual References:
Visual references such as lemons, magnolias, and pineapples are suggested for their association with Southern hospitality. However, designers are encouraged to explore these motifs creatively or propose alternative imagery that captures the essence of cleanliness, professionalism, and approachability.

7. Typography:
Typography should be clean, modern, and professionally chic. Maid Pure should be emphasized in the logo, with "Cleaning Services" appearing smaller to maintain balance.

8. Logo Usage:
The logo will be used on print materials, forms, employee shirts, aprons, and the company website. It should be versatile and legible in various sizes and formats.

9. Competitor Analysis:
The logo should differentiate Maid Pure Cleaning Services from competitors while appealing to the target audience's preferences.

10. Legal Considerations:
Ensure that the logo design does not infringe on any trademarks or copyrights. The final design should be original and unique to Maid Pure Cleaning Services.

11. Additional Information:
The logo should be provided in two formats: one with the icon alone and another with the company name around the icon. The typography and design should reflect the company's commitment to professionalism and cleanliness.

Target Market(s)

The target audience consists of mid to high economic status homeowners or renters who value cleanliness, professionalism, and attention to detail in their residential cleaning services.

Industry/Entity Type

Cleaning Service

Logo Text

Maid Pure Cleaning Services

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.