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Modernise my logo for Refinancer. An Australian mortgage broking company.
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This customer received 595 logo designs from 172 designers. They chose this logo design from MBARO as the winning design.
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A$300
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595 designs
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172 designers
Logo Design Brief
We are an Australian Mortgage Broking Company, we specialise in refinancing and home loans. We are called 'Refinancer'
Our current logo is good and has the 'a' as a house, with arrows showing that we help switch your mortgage.
We also have a dragon as a mascot but I am happy to eliminate the dragon aspect going forward.
I am looking to revamp the logo in a way where it looks more modern, high end, provides further clarity to the company being about 'home loans' and 'loans'
I also like our colour scheme but am open to a small change.
I like our current logo but want to make it better.
see my website http://www.refinancerloans.com.au
Updates
Hi All,
We have received several designs, there have been only a few which have been what I deem to be 'similar or better than the current logo'
To be clear the logo can be similar but just more modern and crisper. I do not want the logo looking foreign or general, I have had lots of designs that are very basic copy and paste.
The winning design should have a modern, blue font. NO DRAGON, and should have a better way of incorporating the house in the middle of the text.
Put yourselves in a customers shoes, if you were looking for an online, modern tech company that can help you with a mortgage or get a new mortgage, what logo would appeal MORE than the current logo.
Thanks
Added Wednesday, 21 February 2024
Target Market(s)
Home owners and investors.
Industry/Entity Type
Mortgage Broking - Finance
Logo Text
Refinancer
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Something which shows we are in home loans, I like the blue colour, it must be modern and make an impact.
Should not have
- Nothing tacky or old fashioned, nothing that looks foreign, it needs to look like a western, modern, Australian logo
