SME Business Clinic Website Redesign
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This customer received 49 web designs from 3 designers. They chose this web design from pb as the winning design.
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Web Design Brief
Objective: The primary goal of the website redesign is to effectively communicate with Small Business Owners, offering them custom business advisory services to drive growth. The redesigned website should be interactive, easy to read, and feature clear calls to action.
SBC provides custom business advisory services tailored to small enterprises, focusing on driving growth through a comprehensive 3-step process; Diagnostic, Remedial and Strategic roadmap development
1. Diagnostic Assessment:
a. In-depth analysis to identify business strengths, weaknesses, and opportunities.
b. Comprehensive evaluation to understand the unique needs of each small enterprise.
2. Remedial Care:
a. Implementation of tailored solutions to address identified issues.
b. Hands-on support to navigate challenges and obstacles.
3. Roadmap to Growth:
a. Development of a strategic roadmap outlining actionable steps for sustainable growth.
b. Ongoing guidance and support to ensure successful execution.
The Unique Selling Proposition (USP): SBC stands out by:
• Handholding businesses through their growth journey.
• Providing a clear roadmap to sustainable growth.
• Leveraging a network of industry experts for specialized advice.
Target Customers: SBC caters to the following target customers:
• Start-ups seeking to launch successfully.
• Businesses looking to achieve substantial growth.
• Entrepreneurial enterprises seeking support.
• Mature businesses facing distress and seeking turnaround strategies.
Services Offered:
1. Bespoke Packages:
a. Tailored advisory services to meet the unique needs of each client.
b. Personalized solutions for businesses at different stages of growth.
2. Training, Mentorship, and Coaching:
a. Skill-building programs for business owners and key staff.
b. Ongoing mentorship and coaching to foster continuous improvement.
3. Incubation:
a. Support for start-ups with physical and virtual resources.
b. Incubation programs to nurture and guide emerging businesses.
4. Specialized Programs:
a. Women Entrepreneurs:
b. Tailored programs to support and empower women in business.
c. Youth Entrepreneurs: Initiatives to cultivate and guide young entrepreneurs.
Design Preferences:
• Layout flow to tell the brand story
• Interactive design elements
• Easy-to-read and understand content.
• Clear and prominent calls to action.
Key Messages:
• Expert Business Advisory for Small Enterprises.
• Your Partner in Growth – from Assessment to Execution.
• Join a Network of Successful Entrepreneurs.
Brand Guidelines:
• Use the existing brand colors and logo.
• Maintain a professional and approachable tone throughout the website.
Deliverables:
• Responsive website design for desktop and mobile.
• Mockups for key pages.
• Clear navigation structure for easy user experience.
• Integration of interactive elements.
Similar Businesses
https://businessdoctors.co.uk/free-resources/
https://www.northumbria.ac.uk/business-services/engage-with-us/talent-and-insight/the-business-clinic/
https://www.entrepreneurs.ng/the-business-clinic/
https://thebusinessclinic.io/
Design ad Layout Inspiration
https://cherchesusan.com/en/
https://www.ey.com/en_gl/big-data-analytics
Updates
Low designer entries
Target Market(s)
SBC caters to the following target customers: • Start-ups seeking to launch successfully. • Businesses looking to achieve substantial growth. • Entrepreneurial enterprises seeking support. • Mature businesses facing distress and seeking turnaround strategies.
Industry/Entity Type
Business Consulting and Advisory
Number of Pages Required
3 page
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- • Clear and prominent calls to action.
Nice to have
- • Interactive design elements. • Easy-to-read and understand content.