Logo Design for a new security company the provides physical security for high net-worth individuals

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This customer received 202 logo designs from 94 designers. They chose this logo design from Sophia design as the winning design.

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Logo Design Brief

Create a distinctive and impactful logo for Special Mission Concepts, a security company specializing in providing physical protection to high-profile individuals and entities.

Design Elements:
Eagle Imagery: Incorporate an eagle or part of an eagle to symbolize strength and freedom. This could be a full eagle, an eagle's head, wings, or talons. The depiction should be bold and authoritative.
Police-Style Badge Outline: Include an outline of a police badge to signify protection and authority. This could be integrated with the eagle imagery or separate.
Additional Creative Elements: Designers are encouraged to introduce other elements that enhance the theme of security, protection, confidentially, and exclusivity. These could be abstract or symbolic, complementing the primary imagery.

Company Name Placement:
First Variation: Place "Special Mission Concepts" centered below the logo.
Second Variation: Position "Special Mission Concepts" stacked to the right side of the logo.

Color Palette:
Primary Colors: Black (RGB (0,0,0); CMYK (0,0,0,100)), Sand Gold (RGB (233,195,90); CMYK values unspecified), and White (RGB (255,255,255); CMYK (0,0,0,0)).
Secondary Colors: You may use appropriate shades of red and/or green to accentuate the design.

Typography:
Bold and Solid: Use a heavy, bold font to convey strength and stability.
Modern and Clean: A contemporary font with clean lines, suggesting efficiency and a forward-thinking approach.
Sans-Serif: Opt for a sans-serif font for modernity and simplicity, ensuring ease of reading.
Subtle Angularity: Incorporate slight angular cuts in the font to denote precision and attention to detail.
No-nonsense and Uncluttered: The font should be straightforward, avoiding unnecessary embellishments.
Legibility: Ensure the font is legible in various sizes for wide application across different media.

The logo should communicate SMC's commitment to robust, sophisticated, and efficient security solutions, appealing to its high-profile clientele. The design should be versatile and suitable for use on various platforms such as business cards, websites, and signage.

Target Market(s)

ultra-high net-worth individuals, dignitaries, corporate executives, and their families.

Industry/Entity Type

Physical Security, Executive Protection, Bodyguards, Close Protection

Logo Text

Special Mission Concepts


Logo styles of interest
Emblem Logo

Logo enclosed in a shape


Font styles to use
Sans Serif

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • See Project Description
Nice to have
  • See Project Description
Payments
1st place
US$150
2nd place
US$100
Total
US$250

Project Deadline
18 Dec 2023 23:24:22 UTC
Language

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