Powerboatsupply.com - Rebranding the online powerboat superstore
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This customer received 60 logo designs from 35 designers. They chose this logo design from AAZ_Studio as the winning design.
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We are going to re-brand our ecommerce site from NuWaveMarine.com to PowerBoatSupply.com. We want to make it easier te remember, easier to spell, clarify our customer segment "power boats", not sail boats! We want emphasis on the word "power". We ship faster than the competition, have better prices, and have better customer support.
We specialize in:
-Mercury marine parts for outboard and MerCruiser inboard motors
-New Mercury outboard motor sales
-Boating accessories and gear
Future plans are to expand to other brands such as Yamaha and Suzuki
Major competitors with great brands:
-Boats.net
-Bow.com
-Partsvu.com
-westmarine.com
-iboats.com
-greatlakesskipper.com
-defender.com
View our current site nuwavemarine.com
Sketches attached are using the "nuwave" mark, but I dont think I want to use it for the new site. We also will not want to use a mark that is too similar to the current one in order to avoid confusion.
Target Market(s)
Power boat owners and backyard boat mechanics
Industry/Entity Type
boat parts
Logo Text
powerboat supply "maybe .com"
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Should not have
- sail boats!