• C$400

• 58 designs

• 29 designers

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Packaging Design Brief

Brand Overview: Create a dynamic and eye-catching label for our new hot sauce IN CAN, “VITER.” Our brand is all about delivering a fiery flavor experience that combines the intensity of various peppers with unique, bold ingredients. The hot sauce targets spice enthusiasts who crave both heat and distinctive taste profiles.

Key Messages: Intensity: Emphasize the extreme heat level of the hot sauce to appeal to spice lovers.
Traditional: The taste is traditional
Flavor Fusion: Highlight the unique blend of peppers and special ingredients that sets VITER

Quality Ingredients: Convey the use of premium, natural ingredients to reinforce the high-quality aspect of our product.

Versatility: Communicate the sauce's versatility – perfect for various cuisines and dishes. Design Elements:

Color Palette: Use fiery reds, oranges, and yellows to convey the heat, with accents of dark and smoky tones to suggest depth of flavor.

Typography: Choose bold and legible fonts for the product name, ensuring it is easily readable from a distance.
Imagery: Incorporate visuals of flaming peppers or a stylized fire to reinforce the spicy nature of the hot sauce.
Consider using images of the key ingredients to showcase the fusion of flavors.

Texture/Background: Add a textured or gradient background to enhance visual interest and give a sense of depth.

Label Information: Product Name Hot Sauce "HARISSA" Heat Level

Indicator: Use a visual scale or iconography to indicate the spiciness level.

Ingredients: Highlight key ingredients and emphasize their quality, peppers, water, salt
SIZE: L: 12cm H: 5.5cm

Net Weight: 140g

Regulatory Information: Ensure compliance with all relevant food labeling regulations, including ingredients list, nutritional information, and contact details.

Competitor Analysis: Examine other hot sauce labels in the market to identify design trends and differentiators.
Inspiration: Consider drawing inspiration from elements like flames, peppers, or global spice motifs to create a visually striking and memorable label. Mood/Emotion: The label should evoke excitement, daring, and a sense of adventure – capturing the thrill of experiencing the intense flavor of HARISSA VITER Hot Sauce.

Target Audience: Spice enthusiasts, foodies, and individuals seeking a unique and bold addition to their culinary experiences.

Delivery Format: The label design should be suitable for various packaging sizes, ensuring scalability without sacrificing visual impact. Remember to balance the vibrant and intense visuals with clarity and readability and send the FONT at the moment of the delivery.

Target Market(s)

European

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• LOGO, BARCODE, Nutritional facts, INGREDIENTS

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Files

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