Galt Construction's New Solar Ads Campaign - Potential Long Term Commitment
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This customer received 56 advertisement designs from 22 designers. They chose this advertisement design from Dzhafir as the winning design.
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Advertisement Design Brief
To start - do not recreate what the two flyers I have already by changing the pictures and making the same thing more flashy. We don't like them, that's why were on this site. Galt Construction needs an updated flyer that catches the eyes of the a commercial property owner with graphics and key words that excite that person to engage our services. Winning designers will have the opportunity for multiple designs, because Galt is changing their corporate ads from simply roofing to allow solar (possibly combined with a insurance claim) to pay the owner and create a return on investment. Attached are two flyers that were self designed which failed to meet market attention. Also attached is our branding guile, and a letter sent to sales associates to outline the solar market bullet points. Please read the letter, look at the ads, and come up with something that would grab a commercial property owners attention.
Target Market(s)
Commercial Property Owners/ Managers
Industry/Entity Type
Commercial Construction and Renewable Energy
Font styles to use
Other font styles liked:
- See Branding Guide
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Galt Logo
Nice to have
- See Solar Bullet Points
Should not have
- REMOVE THE dGEN lOGO - Any references to insurance specialist or insurance claims negotiations