• US$150

• 296 designs

• 139 designers

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Logo Design Brief

Brand Overview:
Zenith Athleisure is a lifestyle clothing brand that caters to both men and women, offering premium, high-quality athleisure wear. The brand seeks to convey a sense of versatility between athletic wear and streetwear. Think Nike, Lululemon, etc.

Logo Elements:

Brand Name: The primary focus of the logo should be the brand name, "Zenith Athleisure." It should be prominent and central. Im interested in putting emphasis on the Z and A.

Abbreviated Version: Alongside the full name, an abbreviated version of the brand name could be incorporated, such as "ZA." This can be positioned below or beside the full name. On the attached picture, I like this abbreviated version. So you can remix this one or come up something completely new.

Zenith Elements: The logo should incorporate elements that reflect the concept of "Zenith," which means the highest point or peak. This could be represented by subtle visual cues like a mountain peak, a star, or any symbol that conveys the idea of reaching the highest level.

Athleisure Elements: To represent the "Athleisure" aspect of your brand, consider integrating subtle sporty or fitness-related elements like a sleek running shoe, a dumbbell, or a yoga pose. These elements should be understated and blended seamlessly into the design.

Additional Guidelines:

The logo should be versatile and look good in various sizes, from clothing tags to large banners.
It should be adaptable for both print and digital applications.
Consider the legibility of the text, especially if you plan to use it on smaller clothing tags or labels.

Target Market(s)

Men and women from 17-60

Industry/Entity Type

Fitness & ATHLEISURE

Logo Text

Zenith Athleisure

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Logo styles of interest

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Font styles to use

Other font styles liked:

• I%

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Colors

Designer to choose only greyscale colors for use in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.