Postcard- Visitor teaser for international exhibition
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This customer received 13 flyer designs from 7 designers. They chose this flyer design from Fabrika as the winning design.
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We need a design for an A6 postcard, to trigger people to register for our four co-located international pharma exhibitions. The events will be held in Paris, France this year (5-7 October), and we want to incorporate a fun reference to this location in the design.
For more information on the events please visit www.cphi.com.
The postcard will be sent out to our previous events' visitor database and it needs to grab the reader's interest and make them want to register.
Our logos, that need to be included, can be found attached to this project overview. The postcard also needs to mention the following URL: www.cphi.com/postcard
Target Market(s)
People who work in the pharmaceutical ingredients industry. They visited or pre-registered for our previous events.
Industry/Entity Type
Medical
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Our logos.
Nice to have
- A reference/fun link to Paris.
Should not have
- Last year we used a menu type design in a branded envelope. I have added it to the brief as an example, but we don't want a similar mailer. It should be simpler and cheaper to produce.