3L Collective -- a leadership and talent coaching and consulting firm needs a brand/logo
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This customer received 12 logo designs from 3 designers. They chose this logo design from Jerwin Intac as the winning design.
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Logo Design Brief
Create a logo with and without a tagline with these colors. The logo attached for OrangeStar Ventures is the parent company so anything similar to this would be good as well as the UNIFI Coaching logo that incorporates the 3 colors.
Pantone: PMS 24-8C
Hex: #F6881F
CMYK %: C 0 M 45 Y 87 K 4
These color adds energy and enthusiasm to the logo, qualities often associated with growth and progress.
Above the "3rd Level" text and centered within the emblem, introduce a simple upward-pointing arrow with three segments, each representing a level. This represents growth, progress, and the ascent to the "3rd Level". The segments are equally spaced and progressively grow in size as they move upwards, symbolizing growth and progression.
To tie in the tagline about "Strengthening Business Relationships," consider placing two minimalistic interconnected chain links or circles to the left and right of the arrow's base. This adds a visual element signifying connection, bond, and unity.
Place the tagline "Strengthening Business Relationships" in a clean, modern, slightly thinner font. The tagline would span the width of the emblem, aligning perfectly with its left and right edges.
This concept is modern and incorporates elements of growth, connection, and progression, aligning with the business's ethos.
Logo Text
3L Collective