New logo for Mortgage Company- Advocate Home Loans

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Contest winning design

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This customer received 248 logo designs from 91 designers. They chose this logo design from Branding Brush as the winning design.

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  • Closed - Design Selected

Logo Design Brief

We need a new logo for our mortgage company, Advocate Home Loans. We provide mortgage financing services to those looking to buy a home.
Logo Description:
Design Style: Traditional
Color Scheme: Orange and White

Concept:
The logo for Advocate Home Loans should reflect the company's commitment to trustworthiness, reliability, and its inclusive approach to helping all homebuyers.

Color Choice: Orange symbolizes warmth, optimism, and enthusiasm. It signifies the welcoming nature of your services. White represents purity and trust, reinforcing the reliability and transparency of your company.

Visual Elements:
Consider a classic, timeless design that incorporates the company name prominently. You may opt for a traditional font to convey a sense of permanence.

A possible idea is to have a home silhouette subtly integrated into the typography to signify the focus on homeownership. However, this should be done in a way that maintains a clean and traditional appearance. This should be subtle and not overwhelm the design.

Feelings to Convey:
The logo should evoke feelings of trust, stability, and longevity. It should make potential clients feel confident in choosing Advocate Home Loans as their partner in the home buying journey.

Target Market(s)

Prospective Upscale Homebuyers

Industry/Entity Type

Mortgage- Finance- Real Estate

Logo Text

Advocate Home Loans


Logo styles of interest
Wordmark Logo

Word or name based logo (text only)


Font styles to use
Serif
Sans Serif

Colors

Colors selected by the customer to be used in the logo design:

F0912C
F2A743
F7CA91
FBE8D2
FDF5EE

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Advocate Home Loans. Traditional, clean, and professional
Nice to have
  • I would like to see a variety of designs. Some can include the initial" AHL" in addition to the full company name " Advocate Home Loans"
Should not have
  • Please do not make the focus of this logo a picure of a house. If a home image is used make it very subtle. No cursive/ script fonts
Payments
1st place
US$150
Total
US$150

Project Deadline
25 Sep 2023 14:39:40 UTC
Language

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