Cold and Scared
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This customer received 7 logo designs from 4 designers. They chose this logo design from Jerwin Intac as the winning design.
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Logo Design Brief
I’m looking for a simple black and white logo. Possibly with just the words “Cold and Scared”, or I was thinking a person bundled up in a scarf, hood, puffy jacket, puffy pants, and puffy shoes. Add the logo near the brand name.
The Cold and Scared brand definition is Fear. It will represent athletes from all different action sports. It turn into a big media outlet to show athletes concurring their fear or showing them trying to concur their fear but failing. All in 30 seconds to 1 minute videos.
Target Market(s)
Athletes and anyone and everyone 5 years old to 70 years old
Industry/Entity Type
Action sports
Logo Text
Cold and Scared or Cold N Scared
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.