• €190

• 133 designs

• 57 designers

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Logo Design Brief

Brand Concept:
"Amber" is a luxurious nail polish brand targeting beauty salons. The name "Amber" signifies a product of high quality and elegance, akin to esteemed jewelry houses such as Bvlgari, Chanel, and Swarovski. The nail polish will be packaged in gold bottles. The brand aims to evoke a sense of opulence and fashion. Its marketing strategy revolves around maintaining a feeling of luxury and pleasure for the audience. Advertisements will showcase jewelry, gemstones, exquisite jewelry pieces, models in trendy attire, elegant architecture, and beautiful interiors. The goal is to create an image of a beautiful fashion world for the audience. The logo should match these ads.

Keywords:
Fashion, style, luxury, feminine beauty, trendy colors, elegance-simplicity-chic.

Message to Convey:
You are a beautiful woman; feel your beauty. Jewelry and manicures enhance your beauty. Manicures are a part of fashion. Immerse yourself in the fashion world. Experience the magic of style. Choose colors in line with trends. Embrace fashionable colors.

Target Audience:
Women who take care of themselves, follow nail industry trends, pay attention to details, and want to exude sophistication.

Additional Notes:
The name "Amber" is not yet 100% finalized. If the designer's concept works better with a two-part name - "Pure Amber," it is possible to explore this option.
Since the logo will often be showcased on the nail polish bottles, it is highly desirable for it to complement the bottle's design. Please find a photo of the bottle attached for reference.
Feel free to incorporate these elements and concepts into the logo design. The logo should be a visual representation of luxury, fashion, and elegance, reflecting the brand's essence and aspiration.


Inspiration:
Please explore the following websites and videos for inspiration:
https://www.bulgari.com/en-pl/high-jewelry/the-roman-high-jeweler
https://fashion.pacorabanne.com/en-us?_ga=2.146222004.1444980440.1692700940-2098024790.1692700940

https://www.pacorabanne.com/us/en_US/fragrance/homepagemakeup

YouTube:
Bvlgari High Jewelry
Paco Rabanne Fashion
Paco Rabanne Fragrance
"Crafting the Tribute to Venice necklace | Mediterranea High Jewelry"
"Serpenti Factory Korea: A Mesmerizing Journey with Global Brand Ambassador LISA"
"Paco Rabanne 1 MILLION ad"
"Serpenti's Madrid Takeover Through the Eyes of Nieves Alvarez | Serpenti 75"
"An Icon Of Endless Magnificence | Serpenti - Magnificence Never Ends"
"Bulgari Unexpected Wonders - a movie by Paolo Sorrentino"
"MAGNIFICA - BVLGARI'S NEW BRAND CAMPAIGN (TEASER)"
"DIOR Fashion Film 2022 | Directed by VIVIENNE & TAMAS"
"KERASTASE Chroma Absolu campaign with Emily Ratajkowski | Directed by VIVIENNE & TAMAS"
"CHANEL Fashion Film 2018 | Code Coco x Coco Crush | Directed by VIVIENNE & TAMAS"

Logo Text

Amber or Pure Amber

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Files

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