• €200

• 52 designs

• 18 designers

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Graphic Design Brief

We are an executive search firm / recruitment company that is looking to build a brand toolkit and visual identity, using a newly designed logo.

I have attached the logo in the file (designcrowd vector.zip)

The next stage of our project is to develop a brand template and visual identity to help us to build a distinct set of fonts/colours/visuals/social medias that we can use to have a uniform style.

I have attached two examples of brand kits that have been designed for two competitor companies. We would like to achieve a similar "brand toolkit"

In terms of our general interests;
- Colour schemes concentrated around greens, black, blue, white are generally attractive
- We like geometric shapes (not 3d ones) but similar to the aesthetics of these two firms:
Example 1
Website: https://www.mondrian-alpha.com/
LinkedIn: https://www.linkedin.com/company/mondrian-alpha/
Example 2
Website: https://www.dartmouthpartners.com/
LinkedIn: https://www.linkedin.com/company/dartmouth-partners/ 

We are looking to achieve a look of elegance/sophistication/exclusivity

Target Market(s)

Our clients are hedge funds, law firms, private equity firms, banks, consulting firms (high end companies)

Industry/Entity Type

Recruitment Agency / Search firm

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• LinkedIn banner concept, brand style concept, social medial posts concept

Nice to have

• It would be helpful to have some abstract styles (shapes, lines, something geometric) that complements the logo that we can use for backgrounds, social media posts, styling, invoices etc

Should not have

• We don't like old fashioned photos of people / stock photos of executives etc. We prefer abstract shapes/lines/designs and/or cityscapes

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Files

Download all files - 42.6 MB