• A$150

• 70 designs

• 37 designers

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Logo Design Brief

Our Brand "I Built This" is new to the market as a brand but the product has been around for a while under our other business name. We're adding more to the I built this range of products and need a branding design logo & concept put together for our product packaging.

Our target audience is a combination of Adults and Children, however it is generally the parents purchasing so it does not need to be attractive to children specifically.
The product is at home woodworking kits, these are available from pre cut kits to essentially a bundle of blank timber pieces with included instructions on how to build them using various tools at home. Such as hammers or hand drills (google egg beater drill) . Our logo needs to say what we do without sounding like a house builder etc, or like a construction company. Yet appealing to the DIY market, education market and homeschooling market. We are not set on either a modern or retro vibe, and will leave that up to you. We are however after something thar can be envisioned on the front of a packaged product. The types of customers who purchase out products are:
Mums, Dads, Grandparents, Aunt's/Uncles and teachers.
I have attached a picture of a sample of the existing product range with our old branding.

The idea behind our brand name is that we envision an advertisement where people are making things then with a proud smile on their face they say "I built this" or look mum, i built this!

I encourage you to be creative, appealing to our markets and accompany things we'll need to complete our branding experience.

Logo Text

I Built This ®

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Should not have

• No saw blade logos!!

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Files