• US$300

• 175 designs

• 86 designers

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Logo Design Brief

The task is to design a unique business logo for a company called Kettu Tech.

A couple design elements should include:
The essence of fox without being explicitly a depiction of one. Kettu is a Finnish word that means red fox. The company specializes in mechanical engineering and consumer product design and acts as a business consultant for companies large and small with a focus on driving the culture of innovation into the core of company philosophies. The colorscheme should be oranges, golden yellows, possibly reds, blacks greys and whites. The website for color inspiration can be found at kettutech.com. the logo should be modern, abstract, possible of a monoline style, but not restricted to such. The feel should be business professional with a modern bent. Innovation is the key "buzzword" and the logo should give a sense of confidence in the company. I.e. not gimmicky, playful, or silly. One design theme considered was the appearance of a fox like shape giving the impression of a flame, stacked on top of the name and slogan that act as a foundation. Logo should be no more than 4 colors, and easily identifiable in silhouette. Note, the website colors are only a suggestion, not a restriction.

Target Market(s)

Individuals with great ideas that we can help transform into reality. We call cater to technology companies big in small that need help seeing their grand ideas become reality or transforming their company culture to one that seeks new opportunities

Industry/Entity Type

Technology with a focus in medical products

Logo Text

The Logo should include "kettu tech" in either all caps or all lowercase and below should say "Dream. Create. Innovate." Which is the company slogan.

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Bold fonts available in Microsoft word

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• An iconic logo that is simple to reproduce. It should be clearly identified in silhouette although it should contain up to four colors

Nice to have

• The essence of a fox as foxes represent cleverness and are known for seeking opportunities for success.

Should not have

• Should not be a letter monogram, contain any offensive terms, nor be too simple or generic (i.e. not just simple repeating lines or a fear with text)

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Files

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