• US$150

• 101 designs

• 39 designers

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Logo Design Brief

The goal of this project is to design a logo for "Neighborhoodie," a nonprofit organization that sells hoodies and apparel in order to fund other nonprofits across the country. We want the logo to have a beachy, laid-back, edgy vibe like those found in brands such as RVCA, Hurley and RipCurl. The resulting design should include both a mark and typography that can be used together or separately.

The graphic designer should use their own creative judgment when working on this project. However, they should keep in mind the overall goals of creating an eye-catching design that accurately conveys the spirit of Neighborhoodie while still being visually appealing. All work must also comply with any applicable copyright laws.

Target Market(s)

Neighborhoodie is a brand that resonates with a younger, trend-conscious demographic who value sustainability and social justice. They recognize the need to make choices that are beneficial for their community as well as the environment. Neighborhoodie provides an opportunity for these shoppers to express themselves through stylish apparel while doing something positive for the world around them.

Industry/Entity Type

Charity

Logo Text

Neighborhoodie

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• We aren’t going to do sliders or a color—or even fonts. Have fun with this. I’ve always found designers are better when they are given license to create what their envision.

Nice to have

• Happy, bright—this is about building community.

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Files

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